New: BL.INK Integration with Zoho Flow

  We’re pleased to announce a new integration with Zoho Flow. This integration connects BL.INK to hundreds of other apps you already use, including Asana, WordPress, Slack, Twitter, Basecamp, and Dropbox.  Set up workflow automations based on the triggers you specify, such as when a new domain is created in BL.INK or when a new […]

URL Shortening Best Practices

It’s one thing to shorten a URL. It’s another thing to create a branded short link that boosts your brand, increases the ROI of your content, and simplifies reporting.   Here’s a list of 10 smart ways our customers use branded short URLs to boost their business. Most link shorteners create short links with their […]

How To Use Links To Grow Social Engagement

Go where the action is.   It’s timeless marketing advice, and describes why so many brands use social media as their primary online presence. In fact, a growing number of brands recognize that social channels are just as important as the brand’s website.   Since social channels are a foundation of brand presence, they’re a […]

Get Better Facebook Engagement With Branded Links

In the ever-changing world of social media, Facebook remains a bustling place for businesses. Often, a customer’s first glimpse of your brand occurs when seeing your ad in their Facebook feed, or because someone tagged you in a post or shared your content.   Because so many people are exposed to brands through social media, […]

Are your links ready for the holidays?

The Holidays are here – are your Links Ready?

Make your holiday campaigns irresistible by using branded short links. BL.INK gives you meaningful and clickable links along with clear campaign insights. Check out these tips on how to best leverage short links in your 2018 holiday campaigns.   Even though Halloween was just last week, the shift into the Holiday season has already begun. […]

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How to Measure the Performance of Print Marketing

In a marketer’s world of click-throughs, open rates, conversion rates, and attribution, we have ever-evolving, sophisticated ways to track digital marketing performance.   But what about offline marketing? How do you know how many people booked an appointment or visited your site after seeing your print ad, flyer, business card, or billboard? What about people […]