What's the difference between link management and short URLs? 

In your organization, what platform provides the true "link of record" across your entire ecosystem? And are all of the departments, agencies, or brands using the same tool across your organization?

BL.INK provides a link management platform that can be used by all departments, agencies, or brands across your global team. Whether everyone is using BL.INK link management for the same functions or for different projects, we believe it’s important that your links are all managed under one central platform so that you can work together—or separately—in a unified way.

Collaborate on link management

Collaboration is a central pillar of the BL.INK platform, which was created so different teams, departments, and brands can all work together. BL.INK allows users within a group to share ownership of a link so that any member can make edits or view a link’s analytics.

If the primary link owner is out of the office, another link owner can edit or view a link’s analytics so that it doesn’t hold up a project.

Compliance that meets your needs

Compliance is often the most important piece of the puzzle when choosing a link management platform. BL.INK can support organizations with the most stringent of compliance requirements. Whether your requirements are set by your IT department, legal team, or HR department, we prioritize meeting your needs to keep your links, users, and your organization secure.

Totally flexible platform

BL.INK is extremely flexible—no two of our customers use BL.INK exactly the same way. We pride ourselves on a malleable platform that is capable of growing and evolving as your business does. We’ve had customers that have used our platform through their different stages of growth over a decade. And with each stage, we’re able to grow with them.

BL.INK understands that use cases evolve and needs grow as the world shifts and changes, so we built our platform to flex and grow as our customers do.

Centralized platform to unify users

Some of our clients have a small group of users that manage their links with BL.INK; others have thousands of employees utilizing the platform. BL.INK offers the ability to manage individual user access and roles, with tiered permissions. We can work with you to create a structure that meets your internal governance requirements. 

BL.INK Enterprise offers the ability to auto-provision and de-provision users that are coming and going from your organization, ensuring that we’re keeping your BL.INK account as up to date as possible.

Connect with your existing tools

BL.INK integrates directly with the most popular tools already in your stack. We offer access to our robust API for link management within your own ecosystem and connect tools like messaging platforms or Salesforce. Our open API is ready to serve new ideas as fast as our brilliant customers can dream them up.

We offer the flexibility to integrate with tools like Tableau, Domo, Google Analytics, Adobe Analytics, or Dolby Analytics for all of your reporting needs. We’re able to integrate with your social media management platforms, CRM, CMS, or data warehouses.

With everything connected and running seamlessly, you’ll have everything under one roof, making link management a breeze. 

Consistency across all your links

The BL.INK URL Builder allows you to standardize link creation across multiple teams, brands, or departments. Any user can build consistent, trackable links with proper attribution in only a few clicks.

Having a single organizational structure for creating all of your short links will create consistency across all links created by anyone in your organization.