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Feature for feature, BL.INK exceeds expectations for business
For marketing, data analytics, and packaging teams, BL.INK goes beyond short links to standardize, track, and share almost any kind of data.
BL.INK offers more data, better customization, and total flexibility
BL.INK was uniquely built for business from the start. BL.INK Enterprise offers templates to capture and manage any type of data from every QR code scan or short URL visit.- Create QR codes using the data parameters most important to you, including campaign information, click-through, and structured data that will help you properly attribute scans and clicks to revenue.
- Standard URL builder templates available. BL.INK Enterprise offers customizable templates, so every user creates perfectly-structured URLs
- Ideal for GS1 and connected packaging initiatives.
- BL.INK integrates with many analytics tools including Adobe Analytics and Google Analytics.
- The BL.INK team is truly different. When you work with folks at BL.INK, you'll meet friendly people who really listen and are here to help. Whether it's help logging in or custom development to meet your specific use case, you won't meet happier team members. Working with clients is always the best part of our day.
BL.INK puts your brand in the spotlight, not ours
Sometimes you truly only need one or a few QR codes or short links, so a free option may work fine for you.
But if you need to create hundreds of links or codes, need to track campaign data, and want to put your brand first, turn to BL.INK.
With BL.INK, every short URL features your brand.
- Improve click-through rates with branded links
- Protect and extend your brand by standardizing link domains
- Custom, branded QR codes available via BL.INK Enterprise
- BL.INK offers domain registration services
It's cheaper and faster to use BL.INK than to build and maintain it yourself
- Building and growing link management solutions is what we do every single day. We do what we do best so you can do what you do best.
- We have been constantly iterating since 2008.
- Our product is continually evolving, with new features introduced regularly.
- You can deploy BL.INK today rather than waiting for your team to build a solution.
- The total cost of ownership is far less with BL.INK.
- BL.INK clients regularly migrate to BL.INK from their home-grown systems.
BL.INK saves you time, improves reporting, and scales with your needs.
If you use QR codes, you must use shortened URLs. Here's why:
- You can always edit the final destination of a BL.INK short link. When you use those for QR codes—instead of long URLs that may inadvertently expire or get removed—your QR code can always point to a relevant page, ensuring a consistent brand experience.
- Save time and money by easily creating short links for multi-channel campaigns. And BL.INK Enterprise's broken link reports help ensure your ads never point to a 404 page.
- BL.INK links provide real-time analytics and perfectly structured campaign data for complete attribution reporting. Every single marketer will create links the exact same way, so you'll never miss attribution data again.
- When the next QR code or link management standards arrive, BL.INK will help you stay ahead of them. We're built to scale and grow along with your needs.
Read reviews and product comparisons from people like you
We've collected some product comparison articles and real customer reviews for you to read and consider. We don't win all the comparisons, and that's okay. What's most important is that you find the right partner for your specific needs.
YOU ARE IN GOOD COMPANY.
Explore more of our customers here.
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Additional Resources
Back in 2018, Google said goo.gl short links would be going away. Now they have set a date.
In today's competitive market, understanding the impact of each marketing program on company revenue is crucial. Room & Board, a renowned modern furniture retailer, faced this very challenge. They needed a solution to capture standardized data across multiple platforms and transform it into actionable insights. The goal was to dissect customer engagement, from catalog pages to specific areas of a store, and determine which interactions led to purchases. Enter BL.INK and ObservePoint.
In the fast-paced world of marketing, effective messaging campaigns are crucial for engaging your audience and driving results. Whether you're using SMS, WhatsApp, or any other messaging platform, it's essential to ensure your messages stand out and resonate with your recipients. That's why we're excited to introduce our ebook, "Delivering Messaging Campaigns that Click," designed to help you master the art of messaging.