branded vs smart

Smart Links vs. Branded Links: How to choose a short URL

Both Branded Links and Smart Links are great for creating short links – but when should you use one over the other?  BL.INK short links are more than just short URLs. In fact, when you use BL.INK, you have two different options to create a short link: a branded link or a Smart Link.   […]

Internet Summit Raleigh Recap

Last week, the BL.INK team had a fantastic time learning, sharing and networking at the Internet Summit in Raleigh. Here’s a synopsis of what we did and what we learned: Did you know the Digital Summit series began in the Research Triangle back in 2008? In previous years, Raleigh has been the biggest, most energetic […]

Get Better Facebook Engagement With Branded Links

In the ever-changing world of social media, Facebook remains a bustling place for businesses. Often, a customer’s first glimpse of your brand occurs when seeing your ad in their Facebook feed, or because someone tagged you in a post or shared your content. Because so many people are exposed to brands through social media, you […]