Get Better Facebook Engagement With Branded Links

In the ever-changing world of social media, Facebook remains a bustling place for businesses. Often, a customer’s first glimpse of your brand occurs when seeing your ad in their Facebook feed, or because someone tagged you in a post or shared your content. Because so many people are exposed to brands through social media, you […]

The Spredfast #SmartSocialSummit: The Top Tweet Takeaways

Last week, the BL.INK team was thrilled to sponsor the Smart Social Summit, presented by Spredfast and Lithium Technologies. Top brands such as Charles Schwab and Frito-Lay shared shared their visions on how companies can create great customer experiences through social media. Below is a collection of tweets that capture learnings from the two-day conference […]

Influencer marketing ROI

Measure ROI on Influencer Marketing with Branded Links

Tracking the impact of influence can be complicated. Branded links can shed light on the ROI of your influencer marketing program.   Influencer marketing is becoming more widely recognized as a way to gain exposure to new audiences and spread brand messages. Brands look to influencer partnerships to sell products and services to audiences who […]