60% -70% of survey respondants opted for short links using real words

New Research Reveals Strong User Preferences for Short Links Using Real Words

Donuts Inc., the global leader in high-quality, new top-level Internet domains, announced results of a third-party online survey assessing Internet link sharing and user preferences. The objectives of the survey, conducted by Sapio Research and commissioned by Donuts, were to assess user behaviors and compare their preferences for traditional long links, branded short links using […]

BL.INK Q1 2019 Product Updates

We kicked off 2019 by improving BL.INK for our customers, and we’re just getting started! Our goal is to deliver the most flexible and robust URL shortener and link management platform to businesses of all sizes. Read on to learn how we’ve improved BL.INK in Q1. We heard you! Many customers love the ability to […]

branded urls can build your brand by creating brand impressions

How Choosing the Right URLs Can Build Your Brand

When you wake up in the morning, what’s your first engagement with a brand? Maybe it’s the glimpse of the Apple logo on the back of your iPhone as you turn off your alarm, the Dove soap in your shower, or the roast description on your bag of Starbucks coffee beans.   The average person […]