Power up your SMS marketing with branded short links

The digital space is crowded. Consumers are becoming oblivious to online advertising — no matter how dynamic and creative. It’s for this reason that SMS (Short Message Service), also known as text message marketing, has unique advantages.  As a marketer, it’s essential that you get the best possible returns on your ad spend for each […]

khoros engage

#KhorosEngage: Top tweet takeaways.

Khoros is one platform where all of your brand’s social media is managed. Two industry-leading customer engagement platforms, Spredfast and Lithium, merged in October 2018 to create Khoros.  Spredfast is a software company that provides social media marketing, content and community management, and analytics tools for agencies and enterprise companies. Lithium Technologies develops software that […]

BL.INK vs Bitly: Which URL Shortener is Right For You?

Not all URL shorteners are created equal. While they all do the basic job of shortening links, if you’re only sticking with the basics, you’re missing out on the opportunity to showcase your brand and increase click throughs on your content.    Here are a few differences you’ll want to be aware of:   Research […]