“Organic Social is Dead. Try This Instead.” Part Two of Three

Several weeks ago, we were fortunate to host BL.INK advisor and social media strategic Neal Schaffer as a special guest presenter in our educational webinar series. Neal Schaffer is a leading social marketing consultant; he helps executives and professionals implement successful social media strategies for businesses. He’s the CEO of the social media agency PDCA […]

Organic Social is Dead part 1 header BL.INK

“Organic Social is Dead. Try This Instead.” Part One of Three

From our webinar with Neal Schaffer, Social Media Strategist and CEO, PDCA Social Several weeks ago, we were fortunate to host BL.INK advisor and social media strategist Neal Schaffer as a special guest presenter in our educational webinar series.   Neal Schaffer is a leading social marketing consultant; he helps executives and professionals implement successful […]

7 reasons why the link matters

7 Reasons Why The Short Link Matters

As a Client Success Manager, I often advise my BL.INK clients to “begin with the end in mind” when planning their campaign strategy. If you know what result you want, your link management tool can give you the clarity and insight you need to create that from the very beginning.   Marketers have too much […]