Resource: Delivering SMS Campaigns that Click

With the rise of the smartphone, it’s no surprise that marketers are looking to capitalize on the engagement opportunity direct messaging offers.   Here at BL.INK, we’ve made it a point to learn the ins and outs of our clients’ use cases for building smart short links for messaging campaigns.   We’ve put together a […]

Power up your SMS marketing with branded short links

The digital space is crowded. Consumers are becoming oblivious to online advertising — no matter how dynamic and creative. It’s for this reason that SMS (Short Message Service), also known as text message marketing, has unique advantages.  As a marketer, it’s essential that you get the best possible returns on your ad spend for each […]