Are your links ready for the holidays?

The Holidays are here – are your Links Ready?

Make your holiday campaigns irresistible by using branded short links. BL.INK gives you meaningful and clickable links along with clear campaign insights. Check out these tips on how to best leverage short links in your 2018 holiday campaigns.   Even though Halloween was just last week, the shift into the Holiday season has already begun. […]

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How to Measure the Performance of Print Marketing

In a marketer’s world of click-throughs, open rates, conversion rates, and attribution, we have ever-evolving, sophisticated ways to track digital marketing performance.   But what about offline marketing? How do you know how many people booked an appointment or visited your site after seeing your print ad, flyer, business card, or billboard? What about people […]

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Connect BL.INK to Over 1,000 Apps with Zapier

These days, life is too complicated, especially if you’re a marketer and must justify every campaign, every program and every technology purchase with metrics that demonstrate ROI. That means you likely have dozens of apps that you use – day in and out – to make your marketing magic happen. How many times each day […]

Four Essential Rules of Linking

It’s probably no surprise that here at BL.INK, we believe the link matters. We’re not the only ones. While many businesses of all sizes use links on a daily basis, we still see some of the world’s greatest brands making the most basic mistakes when it comes to short links.   Let’s take a step […]