If you’ve ever used the Goo.gle URL shortener, you’re probably aware that after March 30, 2019 your short link information is going to be inaccessible. Here’s the alert that’s currently posted on the Goo.gl home page (as of January): Before you dive into online research on alternatives, make sure you’re clear on what you actually […]
Do you share your website analytics or advertising campaign performance with your competitors, customers, and the general public? That’s an absurd question. Of course not! But unless you’re actively taking steps to protect that information, your answer defaults to “yes.” As marketers, we assume that our go-to tools keep our analytics private. However, […]
The Goo.gl url shortening platform is going away, which means if you’re using it now, you have until March 30, 2019 to view your analytics and download a .csv file of your data. After that, according to the goo.gl site, your previous links will still work as redirects, but you won’t be able to create […]
Eighty percent of consumers would rather watch a live video than read a blog post, according to a Livestream and New York Magazine survey. But there are a few things preventing many entrepreneurs and marketers from taking the plunge and going live. In this webinar, BL.INK advisor and live video expert Ian Anderson Gray […]
Perhaps you’ve been using Google’s URL shortener and are struggling with their imminent demise. Perhaps you’re a Bitly user and tired / frustrated by the fact that your short links are promoting Bitly’s brand (not yours!). Whatever your reasons, perhaps it’s time for you to reconsider your short link options. Perhaps it’s time to […]
2018 was a fantastic year for learning from the industry’s best marketing minds. Start your new year off learning and catch a replay of one (or several!) of BL.INK’s live webinars. Go Live! Tackling the Fear and Gear of Live Video With Ian Anderson Gray Watch On Demand: bl.ink/Ian-Webinar Did you know that 80% […]
As we ring in 2019, we’re looking at the changes we saw over the past twelve months and considering how we can help you capitalize on some of the most-anticipated trends in the year ahead. Here are some of the top predictions we’re looking at for 2019, and what you can do now to […]
Meet LeVar Battle, a BL.INK customer doing epic $#!t with his team at Webroot. LeVar Battle Senior Manager, Social Media Webroot LeVar Battle and his social media team at Webroot are dedicated to engaging businesses and individuals seeking to prevent cyber security threats. They rely on strong internal and external communication—and diligently track the […]
Clicking isn’t the only way your audience interacts with links. Read on to learn how to optimize links for audio and voice. When we plan our URLs, we’re usually thinking of where people will see them: online ads, social media posts, shared content, brochures, business cards, presentations…the list goes on. With all the focus […]
Do you value building community and making the world a better place? Whether you have employee volunteer opportunities or whether your entire company was created to support a worthy cause, the work you’re doing in the world is important. The more people who join your cause, the greater the impact you’ll have. Which means […]
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